The Hidden Hand: How Finishing Defines True Watchmaking.In the world of haute horlogerie, mastery isn’t always front and center. Sometimes, it’s tucked away beneath the dial, engraved into a…Apr 6Apr 6
More than time: The changing face of the luxury watch marketWhy Luxury Watches Still MatterApr 5Apr 5
The daring creations of Cartier London: One of the most coveted wristwatch models ever made.Cartier’s legacy in watchmaking and jewelry is undeniable, but few know the unique creative independence of Cartier London in the latter…Apr 2Apr 2
The alchemy of collaboration: How unique partnerships fueled desire and unique designs in the…In the watch industry, collaboration is more than a business strategy — it is an art form. While today’s market often emphasizes the…Apr 2Apr 2
The Future of the luxury watch market: Trends and what’s nextThe luxury watch market has been anything but predictable over the past few years. Since 2023, we’ve witnessed dramatic price surges…Mar 31Mar 31
Why we pay more and want more: The psychology Behind luxury pricing.This article will explore the Veblen effect, the phenomenon where higher prices increase a product’s desirability rather than reducing…Mar 292Mar 292
Luxury brands & the race to attain e-commerce excellence.Luxury brands have traditionally been hesitant to embrace e-commerce, fearing that the online environment might dilute the exclusivity and…Mar 15Mar 15
Service vs. Experience: Understanding the Difference in LuxuryIn luxury and ultra-luxury industries, the distinction between service and experience is critical – yet often misunderstood. While…Mar 1Mar 1
From Possessions to Experiences: How Valued Memories Are Redefining Luxury & PrestigeThe luxury industry has undergone a significant transformation, shifting from a focus on exclusive products to offering immersive, high-end…Feb 26Feb 26
