Emerging Consumer Trends in 2025: Insights and Applications for UX DesignAs we approach 2025, consumer behavior is being shaped by rapidly evolving trends across sustainability, AI, proactive health, and digital…Dec 15, 2024Dec 15, 2024
Why Luxury Apps Must Evolve Beyond Desktop Mirroring to Stay RelevantIn the early days of mobile app design, many brands — including luxury ones — followed a simple rule: make the mobile app as close to the…Oct 15, 2024Oct 15, 2024
The Luxuryzation of Mass Market Brands: How Zara is Shifting GearsIn today’s global market, the lines between mass-market and luxury brands are becoming increasingly blurred. Fast fashion giants like Zara…Oct 13, 2024Oct 13, 2024
Quiet Luxury: Redefining the Luxury LandscapeIn an era dominated by loud logos and overt displays of wealth, the concept of “quiet luxury” is gaining momentum. Quiet luxury is all…Oct 12, 2024Oct 12, 2024
The Evolution of Project Briefs: From Static Documents to Living, Iterative GuidesIn the fast-paced world of project management, a well-crafted brief serves as the foundation for successful execution. Traditionally, a…Oct 9, 2024Oct 9, 2024
Beyond Tradition: How Luxury Brands Must Evolve to Win Over New GenerationsIn today’s rapidly shifting luxury market, heritage is no longer enough. While legacy brands have built their empires on centuries of…Sep 30, 2024Sep 30, 2024